Foundations of Business Strategy: Difference between revisions

Revision as of 13:28, 4 September 2013

Discussion of Apple, from near bankruptcy, through the iPod and its current success. Basic definitions of strategy.

Assessing an organizations competitive position and identifying future valuable positions

Values

Using "profits for stakeholders" is not useful because it provides no guidance. A mission should be more targeted.

Opportunities

Capabilities

When analyzing competitive advantage, the question is not 'what do we do well' but 'what do we do better than others'.

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 == Week 1 ==
 === Video Lectures ===
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 * Grounded in analytics and data
 * Apply appropriate tools and frameworks
+==== The Strategists Challenge ====
+Values
+* What is our mission?
+* What is our scope?
+* What do we value?
+Using "profits for stakeholders" is not useful because it provides no guidance. A mission should be more targeted.
+Opportunities
+* What does the market demand?
+* Who else offers this value proposition?
+Capabilities
+* What are our strengths?
+* Where might we have a competitive advantage?
+When analyzing competitive advantage, the question is not 'what do we do well' but 'what do we do better than others'.
 [[Category: Notes]]
 [[Category: Course Work]]